Commercial Photographer or Artist?
Fig. 1: Slade. Wonderlanding. 2017.
This is a great debate. Do you pay the bills or express your true passions. Does it have to be either or?
The independent publication Kinfolk found success in creating its own life-style brand. Earthy, rustic and called a trailblazor for the wellness movement Kinfolk did it and did it well enough to get a faithful following (Cirelli 2017). Launched in 2011 today it has more than 80,000 subscribers to its print edition. In a day of dying print... that = impressive.
Emma Bowkett graduated with an MA in image and communication. She found a good match as the director of the Financial Times Magazine and then also Port Magazine as well. Instead of creating images herself she is responsible for finding new talent and matching photographers and writers.
Australian based but internationally acclaimed photographer and digital artist Karen Alsop turned her passion for helping children with severe disabilities into work that pays the bills by getting sponsors, in the likes of NIKON and SMUGMUG (many more) and instructing and inspiring other photographers with her StoryArt Education. (Alsop 2019).
These are just a few examples- I'm sure the possibilities are out there!
ME: right now I run an online business that I hope continues to grow- at least enough to support my artistic side and give me freedom to create.
I like when it was discussed that the lines between these two (commercial and artist) are blurring. I believe the key is here:
"The importance of developing your personal visual language and the ability to demonstrate a unique way in which you see the world." -Falmouth University, Week 7: Presentation
All Genres of Photography are Commercial
Alsop, Karen. 2019. https://www.theheartproject.com.au/about/karen-alsop/[accessed October 2019].
CIRELLI, J., 2017. Kinfolk. The British Journal of Photography, 164(7858), pp. 81-83.
Creative Brief Emma Bowkett. 2017. The British Journal of Photography, 164(7858), pp. 84-85.
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