Tuesday, June 11, 2019

Victoria Forrest

Victoria Forrest made a very interesting presentation today as part of the Falmouth MA program and here are some notes I took (directly from the lecture) this is not meant to be comprehensive- just points I would like to be able to reference later:

When creating a booklet- the first thing to look at is: purpose- what is it for?  Stand alone? Promotional piece?  Something that will accompany a show? Sometimes its a combination.

Plan your message:
Who is your audience and what do you want to say?  Have one message- know your message, and keep it simple.  Each page should work hard- don't repeat concepts.

Editing the content will be the greatest challenge.  Will there be narrative?  Or just the best of your work? Would including archive images support your message? What will you text/titles be- do you write it yourself or someone else?  Are you the best person to write? Don't forget contact details.

Try a layout!
Screenshot by Author

When thinking about pages sizes consider postage, page size, ratio of you images.
Screenshot by Author


Printing out actual images is the best way to check color- do not rely on your screen!
Always ask for proofs!  Check for color match.

Also- don't design in Photoshop- its slow and the text goes fuzzy- good to know!


FORREST, Victoria. 2019.  Book designer Victoria Forrest - 'Guest Lecture on Tues 11th June 12:30-1:30 GMT Falmouth Flexible Photography Hub conference' [lecture]. Falmouth: Falmouth University, 11 June 2019.

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